ASCENSION FUNNEL
WHO THIS FUNNEL IS FOR?
This Funnel works for product creators and coaches in various niches because it really doesn't matter what your niche is, anybody could use this funnel that has multiple offers.
OVERVIEW
- The way this funnel works is it has a squeeze page on the front end, an upsell, and another upsell.
- This funnel gets its name because it starts at a low price and ascends you to the next offer which goes up in price sequentially.
- This funnel is perfect for maximizing revenue in your funnel.
- If you give away some tips on the front end then you give them a full product on that topic in upsell one.
- The next upsell can be a more advanced version of what you sold in the first upsell.
- The goal is to slowly ascend the prospect through the funnel buying at higher and higher prices as they proceed giving you a higher customer value.
KEY ELEMENTS
- This funnel is great for taking a customer that has just found you and your business and turning them into a customer of your entire product line!
- It’s extremely important that you keep all the offers in this funnel very related to keep conversion rates high.
FUNNEL TOOLS
- PAGE BUILDER – Optimizepress or Clickfunnels.
- AUTORESPONDER – Aweber, GetResponse, Active Campaign
- VIDEO EDITOR – Camtasia, Screenflow, Screen-castomatic
- PRESENTATION SOFTWARE – Powerpoint, Keynote, Google Slides
ACTION STEPS
- Take a look at your existing product line to determine which ones would go together well in an ascension funnel.
- Come up with a lead magnet that will logically take people interested in purchasing those products and pull them into your funnel.
- Add your email campaigns.
- Put all the technical pieces together and ensure everything is tested. make and set up your email campaigns.